Senior Field Marketing Specialist - DACH
Senior Field Marketing Specialist - DACH
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Job Description
Strength in Trust
OneTrusts mission is to enable organizations to use data and AI responsibly. Our platform simplifies the collection of data with consent and preferences automates the governance of data with integrated risk management across privacy security IT/tech thirdparty and AI risk and activates the responsible use of data by applying and enforcing data policies across the entire data estate and lifecycle. OneTrust supports seamless collaboration between data teams and risk teams to drive rapid and trusted innovation. Recognized as a market pioneer and leader OneTrust boasts over 300 patents and serves more than 14000 customers globally ranging from industry giants to small businesses.
The Challenge
As a Senior Field Marketer with OneTrust you will serve as one of the primary liaisons between the field sales team partner and business development teams and our corporate marketing team. In this role you will generate awareness and create demand using a variety of marketing vehicles and tactics including but not limited to regional tradeshows professional associations field events demand campaigns webinars and advertising programs. The primary objective is to create sales pipeline and regional awareness through of marketing programs as well as ensure thorough coverage of the total addressable market leveraging various marketing distribution channels.
Your Mission
- Serve as primary liaison between field sales business development product marketing and corporate marketing teams
- Communicate marketing initiatives ongoing campaigns website updates customer success stories upcoming events etc to regional sales teams
- Demand Gen Drive organisation of regional demand generation activities including webinar programs advertising paid advertising (PPC) and sponsorship activities that help drive contribution to the sales pipeline
- Campaigns Plan create and execute all marketing activities for the regions and report results. Aligns directly with corporate marketing team campaigns.
- Events Source regional events that are good fit for organisation and execute on events and ensure success for region
- Industry relations Establish relationships with associations and other organisations in the industry in order to generate joint activities
- PR Aligns regional rollout of announcements with local sales team and develops relationships with regional media publications
- Translations Ensure timely and accurate translations of marketing materials through inhouse localisation team as well as provide direct translations when needed
- Content Communicate feedback from the field to Product Marketing team to ensure the field has the tools and messaging they need to sell effectively
- Social media Manage regional social media accounts in local language working closely with field sales and global PR team on messaging
- Customer References Work with field team to identify customer success stories and turn them into referenceable case studies and testimonials
- Partners Conduct regular meetings with outside partners to evaluate partnership sponsorship media and advertising opportunities
- Reporting Analyse and report on the impact of demand and lead gen activities on sales pipeline revenue and sales cycle length
- Leads regional marketing planning and presentation with alignment of regional team
- Share best practices across regional field marketing and corporate marketing teams
- Assess challenges of the field sales team and create solutions to address those challenges
You Are
- BA/BS degree in business or marketing or equivalent
- 3 years of relevant experience enterprise software preferred
- Experience in event and webinar planning digital marketing (content & advertising) and building relationships with media and industry associations.
- Proficient in German written and oral communications
- Excellent level of English written and oral communications
- Can do attitude to start and carry out tasks with a problemsolving approach when encountering blockers
- Excellent communication writing editing and project management skills
- Clearly understands technology and can abstract business/solution value
- Exposure to and familiarity with a wide variety of marketing systems across multiple disciplines (CMS email automation Google AdWords webinar programs etc)
- Proven ability to work under tight deadlines with limited resources
- Passion for working in a lean fastpaced organisation and desire to own and refine processes
- Willingness to travel as needed up to 30
Where we Work
OneTrust embraces a flexible working model. The underlying why for our workplace strategy is that we are intentional about the culture that we want to create together. That includes bringing teams together inperson throughout the year to collaborate build connections learn from each other and celebrate our wins toFinish Stronger.
Each role may have specific flexible hybrid or inoffice requirements so we encourage you to verify the location of the role with your recruiter during your first interview.
Benefits
As an employee atOneTrust you will be part of the OneTeam. That means youll receive support physically mentally and emotionally so that you can do your best work both in and out of the office. This includes comprehensive healthcare coverage flexible PTO equity stock options annual performance bonus opportunities retirement account support 14 weeks of paid parental leave career development opportunities companypaid privacy certification exam fees and much more. Specific benefits differ by country. For more information talk to your recruiter or visit onetrust/careers.
Resources
Check out the following to learn more about OneTrust and its people:
Your Data
You have the right to have your personal data updated or removed. You also have the right to have a copy of the information OneTrust holds about you. Further details about these rights are available on the website in ourPrivacy Overview.You can change your mind at any time and have your personal data removed from our database. In order to do this you must contact us and let us know you wish to be removed. The request should be made on theData Subject Request Form.
Recruitment fraud warning: OneTrust is aware of scams involving false offers of employment with our company.The fraudulent jobs interviews and job offers use fake websites email addresses group chat and text messages. Be aware that we never ask candidates for personal information IDs or bank information during the interview process. We do not interview prospective candidates via instant message or group chat and do not require candidates to purchase products or services or process payments on our behalf as a condition of any employment offer. Please note that any legitimate interview availability requests will come directly from a OneTrust recruiter with an @onetrust email address. You may also receive legitimate emails from @us.greenhousemail. Recruiters will only reach out to candidates who have applied for a role through our ATS (Greenhouse) or prospects via LinkedIn InMail. Job offers will come from a recruiter and may have a @docusign email address. For more information or if you have been targeted please reach out to .
Our Commitment to You
When you join OneTrust you are stepping onto a launching pad the countdown has begun. The destination A career without boundaries working alongside a diverse and inclusive crew who is passionate about doing meaningful work. As a pioneer your voice and expertise will help chart the direction of an entirely new industry Trust. Our commitment to putting people first starts with you. Your growth is part of the mission. Our goal is to give you the power to embark on the next phase of your uniquely unique career
OneTrust provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race color religion age sex national origin disability status genetics protected veteran status sexual orientation gender identity or expression or any other characteristic protected by local laws.
Required Experience:
Senior IC
Employment Type
Full Time
