Sr Manager E-Commerce Transmedia
Sr Manager E-Commerce Transmedia
Posted on :
06-04-2025
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1 Vacancy
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Job Description
Job Details
Burbank Office Burbank CA
Full Time
$142000.00 $160000.00 Salary
Description
Hybrid Work Model
Job Summary:
The primary purpose of this position is to develop and implement the strategy for all SEGA ecommerce platforms for SEGAs Transmedia West consumer products division. This role will oversee all SEGA and Atlus IP eshops across the Americas and Europe including but not limited to Sonic the Hedgehog Persona Metaphor Shnobi Jet Set Radio and many more.
Duties and Responsibilities:
SEGA Shops and Atlus Shop
- Develop the strategy for SEGA Shops and ecommerce working with global teams as needed
- Leverage Brand Marketing initiatives capitalize on brand buzz to launch and drive products
- Focus on Product Development to create differentiated product assortments for official SEGA stores that is different from SEGA licensed products at retail.
- Build and maintain strong relationship with ecom vendors to maximize sales performance expand category offerings and elevate onsite shopping experience.
- Monitor and analyze ecom vendor performance addressing issues and identifying opportunities
- Manage full ecommerce P&L responsibilities and reporting as needed including quarterly forecasts annual budgeting and analyzing key data and KPIs
- Regularly review and refine the product mix based on sales performance customer feedback and market trends to enhance category share and sales.
Amazon & Walmart
- Develop Amazon and Walmart merch strategy for PrintonDemand MerchonDemand etc.
- Leverage Amazon best practices to manage Amazon brand stores and Merch on Demand for SEGA franchises in US and EU markets including day to day management update/linking partner ASINs provide opportunities and recommendations for growth.
- Responsible for Amazon Advertising strategy management of budget weekly reporting and tracking ROAS to ensure effectiveness of campaigns and drive traffic and revenue.
- Manage Day to day of SEGA and Amazon MOD relationship.
- Analyze and understand the Licensed Apparel competitive landscape and market trends
- Organize and lead quarterly business review meetings with retailer ecommerce divisions
DTC and Retailer Ecom sites
- Develop and implement the strategy for each retailer to promote SEGA licensed products
- Manage webstore relationships with all SEGA and Atlus Licensees alongside account managers to plan ecommerce line webstore visuals and marketing approvals.
Other Duties/Requirements:
- Work closely with Marketing teams to align product drops and secure marketing support for launches.
- Be the point of contact for all SEGA and Atlus webstore and ecommerce facing development
- Provide high level overview to executives of the growth of the programs.
- Manage SEGA and Atlus customer facing webstores by working with licensees and ecommerce vendor.
- Manage Amazon MerchonDemand across multiple sites.
- Work with internal teams for marketing planning for product drops to support company initiative.
- Oversee forecasting and financial planning for all ecommerce
- Working inoffice is an essential function of this position.This requirement of facetoface interaction is in place to ensure effective supervision collaboration and teamwork. Inoffice attendance is required for the following reasons:
- For effective supervision of employees and our work product which includes ensuring all employees have necessary oversight of their work and access to supervisory assistance which includes meetings to review work product deadlines and status.
- To foster communication and collaboration among team members which includes the following: allowing for spontaneous brainstorming sessions and exchanges of ideas quick access to team members to enable collaborative problemsolving and stronger cohesion among coworkers and within teams.
- To enhance the sharing of information necessary to effective job performance and product creation.
- To enhance understanding of our stakeholders work and business needs facilitate a more seamless and organic workflow and ultimately increase efficiency and successful outcomes.
Qualifications
Qualifications and Skills:
- 7 years of ecommerce and/or merchandising experience is mandatory.
- Experience with strategic planning and full ecommerce and Amazon management is necessary.
- Fashion toys and collectibles experience desirable as well as knowledge of finance and legal documents.
- Experience as Licensee and Licensor is preferred. B.A. or equivalent work experience.
- Strategic thinker with ability to develop ecommerce strategy
- Excellent writing and communication skills.
- Solid knowledge of Microsoft Word Excel PS
- Solid organizational skills.
- Ability to multitask and meet multiple deadlines.
Required Experience:
Manager
Employment Type
Full-Time
Key Skills
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