Senior Manager of Acquisition Marketing
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1 Vacancy
Job Description
We dont think about job roles in a traditional way. We are antisilo. Anticareer stagnation. Anticonventional.
Beyond ONE is a digital services provider radically reshaping the personalised digital ecosystems of consumers in high growth markets around the world. Were building a digital services aggregator platform with a strong telco foundation and a profitable growth strategy that empowers users to drive their own experiencesubscribe once source from many and only pay for what you actually use.
Since being founded in 2021 weve acquired Virgin Mobile MEA Friendi Mobile MEA and Virgin Mobile LATAM (with 6.5 million subscribers) and 1600 dedicated colleagues across Chile Colombia KSA Kuwait Mexico Oman and UAE.
To disrupt for good takes a rebellious spirit a questioning mind and a warm heart. We really care about how to get things done and not who manages who. We benefit from our diversity and together we disrupt the way we and others thinkin about our lives for good.
Do you want to exchange ideas learn from each other and leave your mark on our journey This is the place for you.
About the Role
We are looking for a dynamic and resultsoriented Senior Manager of Acquisition Marketing for KSA. In this role you will lead the development and of digital acquisition strategies to drive growth and market share for Virgin Mobile FRiENDi Mobile and FRiENDi Pay in KSA. Align regional objectives with local strategies manage crossfunctional collaboration and directly impact the success of our brands as a key member of the local marketing leadership team.
What You Will Do
- Strategic Leadership
- Develop and execute KSAspecific digital acquisition strategies to drive growth market share and ROI.
- Align local initiatives with regional objectives through collaboration with the broader digital acquisition team.
- Define monitor and optimize KPIs to measure campaign effectiveness and enable continuous improvement.
- MultiChannel Campaign Management
- Lead endtoend of digital campaigns (SEM SEO paid social display affiliate marketing) tailored to Saudi audiences.
- DataDriven Optimization
- Leverage analytics to refine campaigns enhance conversion rates and improve acquisition efficiency.
- Partner with analytics/data science teams to generate actionable insights for decisionmaking.
- Brand Collaboration & CrossPromotion
- Partner with brand teams to design culturally relevant campaigns for Saudi consumers.
- Identify crosspromotional opportunities to maximize brand synergies and reduce acquisition costs.
- CrossFunctional Collaboration
- Collaborate with product tech and sales teams to ensure flawless of initiatives.
- Budget & Financial Oversight
- Manage the KSA digital acquisition budget optimizing resource allocation for maximum ROI.
- Deliver financial performance reports including forecasts variance analysis and recommendations.
- Team Leadership & Development
- Build and mentor a highperforming team fostering innovation collaboration and excellence.
- Drive professional development through mentorship and career growth initiatives.
What You Will Need
Education:
- Masters degree in Marketing or related field; MBA preferred.
Experience:
- 8 years in digital acquisition growth marketing or digital marketing with a proven track record in the Saudi market.
- Leadership experience in technology telecommunications or media industries.
Skills:
- Expertise in digital marketing channels (SEM SEO paid social affiliate marketing).
- Datadriven decisionmaking and advanced analytical capabilities.
- Strong crossfunctional leadership and stakeholder management.
- Budget management and ROI optimization.
- Deep understanding of Saudi consumer behavior regulations and competitive landscapes.
Other Qualifications:
- Passion for innovation and staying ahead of market trends.
- Ability to thrive in a fastpaced dynamic environment.
- Excellent communication and interpersonal skills. Fluency in Arabic and English is essential for this role.
What we offer:
- Rapid learning opportunities we enable learning through flexible career paths exposure to challenging & meaningful work that will help build and strengthen your expertise.
- Hybrid work environment flexibility to work from home 2 days a week.
- Healthcare and other local benefits offered in market.
By submitting your application you acknowledge and consent to the use of Greenhouse & BrightHire during the recruitment process. This may include the storage and processing of your data on servers located outside your country of residence. For further information please contact us at
Required Experience:
Senior Manager
Employment Type
Full Time
