Marketing Specialist
Marketing Specialist
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Job Description
Job Title
Marketing SpecialistJob Description Summary
Marketing Specialist BostonJob Description
Marketing Specialist
Americas Property Marketing COE
Job Description Summary
As a key member of the Property Marketing Center of Excellence (COE) in the Americas the Marketing Specialist is responsible for providing strategic partnership project management creative oversight and communication and coordination for the leasing team and marketing team for property marketing projects. The Marketing Specialist is accountable for providing Brokerage Teams and clients with bestinclass concepts materials and results for our listings.
Job Description
The Marketing Specialist works within a fastpaced environment with Cushman & Wakefield real estate professionals the properties and owners they represent and within the Property Marketing COE Team to develop and deliver industrybest property marketing strategies plans deliverables and outcomes. Under the leadership of a Property Marketing COE lead the Marketing Specialist is the point person for property marketing assignments serving as the Project Lead providing marketing expertise and recommendations working collaboratively with our fee earners and a property marketing team of copy writers / strategists and graphic designersboth in house and third partyto bring campaigns to life.
Responsibilities
- Serve as the daytoday point of contact for theBrokerage Team/ Leasing Team
- With Copy Writers/Strategic Marketers collectcritical project details from theBrokerageTeam
- Lead calls and meetings with the Brokerage/Leasing team as required
- Establish and communicate project schedule to all project participants
- Work with BrokerageTeam to assemble all required assets ina centralized project collaborationspace
- Work with Brokerage/Leasing team and marketing team to develop the project strategy
- Work with CopyWriters/StrategicMarketers andGraphicDesignersto execute approved design and messaging direction
- Manage the project workflow daytoday to ensure an efficient and effective production schedule adhering to standardprocessesto ensure consistency and efficiency
- Communicate withBrokerage/ Leasing team on project updates either through status calls or other channels
- On a casebycase basis serve in a clientfacing role in planning and project status meetings
- Escalate challenges to the COE Team Lead as necessary
- Ensure feedback and edits are incorporated intodrafts making ad hoc revisions to marketing collateral as necessary
- Ensuringfinal ontime delivery off all project assets and deliverables
- Maintain project databases tracking tools and project delivery and management tools
- Provide campaign reporting metrics to the Brokerage/Leasing Team and ownership and recommend improvements to enhance performance
Key Qualifications
- Bachelors degree
- 34 years of experiencereal estate architecture or commercial construction marketing experience preferred
- Ability to independently achieve successful outcomes on all activities with minimal supervision
- Ability to manage multiple projects at one in a fastpaced environment
- Excellent written oral communication skills and problemsolving skills
- Proven ability to work across different audiences personalities and experience levels.
- Strong relationship management skills and ability to successfully partner with both internal and external stakeholders and project participants
- Selfmotivated but works well in group environment.
Cushman & Wakefield provides equal employment opportunity. Discrimination of any type will not be tolerated. Cushman & Wakefield is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race color religion sex national origin sexual orientation gender identity disability protected veteran status or any other characteristic protected by state federal or local law.
In compliance with the Americans with Disabilities Act Amendments Act (ADAAA) if you have a disability and would like to request an accommodation in order to apply for a position at Cushman & Wakefield please call the ADA line at or email. Please refer to the job title and job location when you contact us.
INCO: Cushman & WakefieldRequired Experience:
Unclear Seniority
Employment Type
Full-Time
