FocusKPI, Inc. is looking for a Product Marketing Manager (Enterprise Accounts) to work for our client.
Work Location: Remote
Duration: 12 months, with potential for extension and conversion
Responsibilities:
- Work with various stakeholders and brands to adopt client software; marketing professional services and products to enterprise customers
- Run product marketing activities by researching and developing marketing opportunities and plans; implementing sales plans and managing marketing staff
- Performing customer research, positioning and messaging, content writing, campaign planning.
- Contributing marketing information and recommendations to strategic plans and reviews; preparing and completing action plans; implementing production, productivity, quality, and customer-service standards; resolving problems; completing audits; identifying trends; determining system improvements; implementing change.
- Forecasting requirements; preparing an annual budget; scheduling expenditures; analyzing variances; initiating corrective actions. Identifies marketing opportunities by identifying consumer requirements; defining market, competitor's share, and competitor's strengths and weaknesses; forecasting projected business; establishing targeted market share.
- Researching, identifying, and capitalizing on market opportunities; improving product packaging; coordinating new product development.
- Provides information by collecting, analyzing, and summarizing data and trends.
Qualifications:
- 5-7 years experience in marketing, communications, stakeholder management, enterprise companies, and tech industry required.
- Minimum 2-4 years experience in product marketing focused role.
- Background in or familiarity with professional services organizations required.
- Experience with content writing a plus.
- Bachelor's Degree in marketing, communications, or journalism. MBA a plus.
- Verbal and written communication skills, multi-tasking, customer service skills and interpersonal skills.
- Ability to work independently and manage one's time.
- Ability to keep information organized and confidential.
- Previous experience with computer applications, such as Microsoft Word, Excel and PowerPoint.
Skills : MANAGER , MICROSOFT WORD , PRODUCT MARKETING