Digital Marketing Specialist

This is a remote position.

• Work closely with the Digital Media Planner in setting up the campaigns, do the buying and optimization, as well as be on top of the reporting
  
• Optimising campaigns across social, search and programmatic
  
• Campaign performance monitoring and troubleshooting
  
• Completing post campaign reporting, with detailed findings and analysis, for the Digital Media Manager to present findings to our clients
  
• Budget tracking
  
• Maintaining and exceeding campaign benchmarks for digital media work
  
• Assess and present opportunities to improve buying strategies to digital media manager
  
• Attending weekly team meetings (virtually)
  
• Being available to meet with internal teams when required (virtually)
  
• Ensure the Hotglue Digital Media offering is best in class at all times, including: campaign set-up, buying and optimisation of media, meeting (and exceeding where possible) our client and internal benchmarks, presenting findings internally to the digital media manager so they can communicate these to the client
  
• Be the voice within your team when it comes to campaign buying: regular communication to internal teams (digital media and business division) about performance and campaign optimisation.
  

Requirements

• Set-up, buying and optimisation of digital media throughMeta/Facebook (2-4 years experience) and Google Ads (2-4 years experience)
  
• Experience with the following platforms will be highly regarded:The Trade Desk, Google Data Studios, DOMO, SEMRush
  
• Must have Fiber Optic internet with at least 25 Mbps bandwidth
  
• Must have a backup desktop or laptop with the latest OS
  

Benefits