Senior SEO Manager

At KaFe Rocks, we aim to be THE lighthouse for reputable iGaming - shining a light on the industry and providing our users with valuable products, localised content, and data that will help inform their decisions.

With a set of core values that our Rocketeers live by every day, guiding us further on our journey as one of the leading iGaming affiliates, we really believe we can make a difference to our users experiences of this industry.

We are a remote working company, with an HQ based in Malta. We have an entrepreneurial, ambitious and driven mindset flowing through the company and we will continue to push forward, growing organically within both current and new markets.

As our team of Rocketeers continues to grow, we are looking for a Senior SEO Manager to assist in improving our overall SEO strategy and approach.

Why we are special:

• We have an internal learning platform and learning Monday to help each other grow
• SEO is our only marketing channel - so infrastructure needs and any SEO requirements have a high priority and get done fast
• We offer unlimited paid leave
• We are, and have always been, a remote-first company - we have all the tools and experience we need to succeed as a company
• We are LGBTQIA+-safe: There is an optional dedicated safe space for any queer employee who wishes to join, so they can support each other, without anyone outside of that space knowing who is in
• We work with professional therapists to offer our employees free counselling if needed
• We try to be accessible and inclusive - eg. by enabling subtitling to our Zoom calls, pronouns in our internal employee register and on Slack - and are open for more

Tasks

What you will do:

• You will be responsible for organic search performance of up to 10 domains in one or more markets.
• Constantly analyse the performance and test on-site changes where possible.
• Improve our technical SEO QA for on-site changes
• Recommend strategic changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords/search entities.
• Work closely with product and content teams to support said strategies
• Develop guidelines for implementing SEO best practices in content development process.
• Perform ongoing keyword research, competitor analysis, and track keyword trends, to identify gaps, new opportunities and to influence the overall content strategy.
• Prioritise SEO targets and build action plans to further improve organic traffic, rankings, and conversions.

Requirements

Your tool belt at KaFe Rocks Ltd.:

• Screaming Frog
• Sitebulb
• ContentKing
• Dedicated crawling server
• Ahrefs
• SurferSEO
• Atlassian Suite (Jira, Confluence)
• Cloudflare
• Slack and Zoom for internal communication
• Choose your own technical gear!

ADD A QUOTE BOX FROM THE TEAM:

It doesn t get more interesting and fulfilling than this!

Did we win you over? Then this is what you ll need to have to get on board:

• Min. 3-5 years of experience working in SEO.
• Understanding of critical SEO analytics by using software such as Ahrefs, Searchmetrics, Deepcrawl/Botify/Audisto, Screaming Frog, etc.
• Working knowledge of technical SEO skills, including proficiency in HTML and CSS for SEO purposes
• Experience in collaboration with web developers, copywriters, and product teams
• Experience in providing keyword research, ranking, and traffic reports.
• Extensive knowledge of SEO methodologies, search engine algorithms and ranking strategies along with a passion to keep abreast with all the latest SEO trends.
• Adept problem solver with extreme attention to detail.
• Excellent written and verbal communication skills in English.
• Proficiency in spreadsheet-based reporting.
• Strong communication skills, as you will be required to discuss project plans, strategies, and results with project leaders
• Excellent organisational skills are a must, as the role will require you to assist with multiple priorities, projects and relationships
• A natural intuition to understand what does or does not fit within our brand ethics/niche

Extra bonus points if you:

• Are a self-starter, (self-imposed) deadline driven.
• Do understand any further languages (on a keyword research and content analysis level)
• Have a basic working experience with regular expressions
• Know the iGaming industry
• Have working experience with WordPress and/or a headless CMS
• Have working experience with JavaScript SEO

Benefits

• Educational Mondays and other Educational Initiatives
• Working with and learning from some of the top brains in our industry.
• Unlimited Paid Vacation
• Performance Individual and Company Bonus
• Remote working
• Flexible working hours - we care about the outcome, not when you achieve it.
• Being part of a company that truly values its employees.
• Competitive salary based on your experience
• A genuine opportunity to progress and develop further
• An Annual company reunion as well as annual team round-up in the location of your team s choice.

At KaFe Rocks Group diversity, equity, and inclusion are at the core of who we are. Our commitment to these values is unwavering. Together, we continue to build an inclusive culture that encourages, supports, and celebrates the diverse voices of our employees. It fuels our innovation and connects us closer to our customers and the communities we serve.