Own all rider education campaigns to provide riders with all the information needed to ride safe and legally in each region.
Identify key metrics to measure the efficiency of each campaign in each region. Utilize them to continually evolve all campaigns and influence rider behavior.
Constantly liaise with local operations, government relations and other XFN stakeholders to understand the ever-changing micro mobility regulatory landscape and adapt campaigns accordingly.
Use analytics to identify opportunities, forecast performance, and measure results.
Utilize Braze and other tools to create, execute and measure all rider education campaigns.
Guard and enhance Lime’s brand in all rider touchpoints.
Employment Type
Remote
Company Industry
Internet / E-commerce / Dotcom
Department / Functional Area
Marketing / Brand Management / Marketing Research / Digital Marketing
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