Coordinates trade marketing activities workflow by following predefined activities workflow process to ensure that activities are communicated to all concerned functions.
Coordinates Sales & Marketing meetings and communications by arranging meetings schedule, ways of communication to ensure full alignment between both departments. Ensure Sales Managers acknowledgment of trade marketing activities by establishing regular Communication with sales managers to get their alignment and support
Develop and implement trade monthly activities for priority trade channels to meet brand volume share and profit objectives, in conjunction with marketing, and conduct post-evaluation of activities’ deliverables against set KPI’s.
Monitors trade activities by conducting regular market visits to get proof of performance and report back execution standards &Conducting random market visits to ensure Savola visibility standards are implemented effectively and efficiently.
Play key role in demand forecast cycle by developing standardised process including communication format, submission timing and revision/ corrective actions to achieve agreed targets.
Identify market, channel/category/brands, and account weaknesses / opportunities and develop priorities by collating and analysing data from trade marketing reports, research, retail audits and customer/account sales in order to provide recommendations and solutions to further enhance trade marketing performance.
Drive distributor sales volume growth and achievement of distribution targets by developing appropriate channel strategy in conjunction with NSMs to achieve volume, revenue, and profitability targets across local channels, category/brands.
Job Requirements
Bachelor’s degree in business-related major.
Good knowledge of the commodity consumer industry.
Good English language.
Excellent knowledge of MS applications Oracle user is preferable.
Problem-solving skills.
Audit and numerical analysis.
3-4 Years of relevant experience in Trade Marketing field.
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