Social Media Specialist

Job Description

• Develop, implement and manage our social media strategy
• Define most important social media KPIs
• Manage and oversee social media content
• Measure the success of every social media campaign
• Stay up to date with the latest social media best practices and technologies
• Use social media marketing tools such as Buffer or Hootsuite
• Work with copywriters and designers to ensure content is informative and appealing
• Collaborate with Marketing, Sales and Education Development teams
• Monitor SEO and user engagement and suggest content optimization
• Communicate with industry professionals and influencers via social media to create a strong network.

Job Requirements

• 3-5 years excelling in Marketing Role
• Bachelor’s degree in Marketing, Communications or Business Administration
• Strong proficiency in lead generation/acquisition marketing
• Excellent writing and editing skills
• Experience with Google Adwords, SEM
• Strong eye for detail and basic graphic design skills
• Proficient in Microsoft Office, desirable experience in WordPress and Mailchimp/Constant Contact. Adobe Creative Suite a plus.
• Sophisticated oral communication skills, as well as social media savvies.
• Creative problem solver with a can-do attitude