Social Media Marketing Specialist

Duties and responsibilities

• Develop, implement and manage our social media strategy after conducting competitive research, platform determination, messaging and audience identification.
• Plan, create, publish and share new content (including original text, images, and video) on a daily basis that builds meaningful customer connections, increases brand awareness and encourages community members to engage with the brand.
• Proposes new ideas and concepts for social media content.
• Review the assigned accounts on daily basis.
• Provide a visual brief for the art department to perfectly visualize ideas.

Job Requirements

• 2:5 years of experience as a Social Media Specialist or similar role
• Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices
• Understanding of SEO and web traffic metrics
• Good knowledge of all different digital marketing channels, media buyer and Copywriting
• Experience with doing audience and buyer persona research
• Good understanding of social media KPIs
• Team player
• Good time-management skills
• Great interpersonal and communication skills
• BSc degree in Marketing or relevant field
• V. good in Adobe premier, Video editing and Photoshop