Marketing Director

Job Description

• Plan, execute and control the implementation of the marketing strategy for the organization and for new and existing services
• Researching demand for our products and services.
• Develop a brand strategy
• Building brand awareness and positioning.
• Set and administer an annual marketing budget
• Guide the day-to-day activities of the marketing team and marketing manager
• Continually review changes to the market, consumer trends, and the activities of competitors, adjusting and developing marketing plans with specific objectives across different channels and segments.
• Manage and refine the organization’s social media presence
• Manage and measure marketing campaign costs
• Report on the effectiveness of marketing campaigns using pre-determined KPIs
• Identify new business opportunities
• Conduct market research studies
• The required Marketing Director will basically understand clients, and build awareness about how our services can satisfy their needs.

Job Requirements

• Bachelor degree
• Proven 5+ years of experience as a Marketing Director or similar role
• Proven experience developing a marketing strategy, plans and campaigns
• Strong creative, strategic, analytical, organizational and personal sales skills.
• Commercial awareness and business acumen
• Effective time management skills and the ability to multitask
• Financial skills including budgeting, forecasting, and justifying.
• Analytical mindset to develop and utilize reliable metrics.
• Proven marketing campaign experience
• Strong project management and people management skil