Marketing Director - (Construction)

Job Description

• Lead the preparation of the marketing budget and monitor financial performance versus the budget so that the business is aware of anticipated costs/revenues and areas of unsatisfactory performance are identified.
• Leads the Group Marketing strategy.
• Oversees the development phase of the marketing plan for the group products in accordance with the formulated group strategy
• Leads in setting the sales forecast and financials of the group products.
• Overseeing Group social media marketing strategy.
• Lead Market research activities with external agencies.
• Identify Potential customers and lead competitors' research analysis.
• Lead all the Group product marketing activities that support the products, vision, product, to achieve the overall goals of the company.
• Managing different external partners to deliver the best product-fit strategies and most cost-effective services to the company.
• Leads, Engages, involves, and inspires the different functions in the organization towards understanding the Group product’s equity.
• Participate in Internal and External exhibitions as budgeted.
• Strategically responsible to participate in maintaining a healthy product stream of all products’ innovations alongside the R&D Team.
• Formulates the advertising activities for the group products- ensuring group product positioning is maintained.