Digital Marketing Specialist

Job Requirements

• Fluency in English
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Up-to-date with the latest trends and best practices in online marketing and measurement
• Knowledge of online marketing and good understanding of major marketing channels
• Excellent communication skills.
• Good understanding of social media KPIs
• Demonstrable social networking experience and social analytics tools knowledge
• Critical thinker and problem-solving skills
• Good time-management skills
• Team player
• Experience in setting up and optimizing Google Adwords campaigns
• Experience in optimizing landing pages and user funnels
• Demonstrable social networking experience and social analytics tools knowledge
• Strong verbal and written communication skills
• Strong analytical skills and data-driven thinking
• Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
• Understanding of SEO and web traffic metrics
• Proven SEO experience.
• Knowledge of online marketing and a good understanding of major marketing channels
• Knowledge of online marketing and a good understanding of major marketing channels
• Excellent analytical and project management skills
• Proven working experience in digital marketing
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Ability to work within a team and independently.
• Excellent written and verbal communication skills.
• Social Media Strategist using social media for brand awareness and impressions
• Excellent multitasking skills
• An ability to multitask and perform under tight deadlines
• Great interpersonal and communication skills
• Experience with website optimization tools.
• Experience with visual communication principles
• Critical thinker and problem-solving skills
• Experience with doing audience and buyer persona research
• Strong organizational, time management, and analytical skills
• Experience with A/B and multivariate experiments
• Up-to-date with the latest trends and best practices in online marketing and measurement