Community Manager Job Description:
- Publish social media content plans that are consistent with the company’s brand identity.
- Ensure consistent, meaningful content on all social media platforms, including editing social media posts, improving customer engagement, and managing the social media campaigns.
- Managing a high volume of daily social media posts.
- Communicating with social media followers, including responding to queries in a timely manner.
- Using analytical tools such as Google Analytics and Facebook Insights to monitor and evaluate the company’s social media presence and performance.
- Preparing monthly reports on social media marketing efforts.
- Moderate communities located in social networking sites including Facebook, Twitter, and other similar social media platforms, adapting methodology where appropriate.
- Produce reports on relevant moderation statistics, issues and outcomes.
- Regularly feedback insights gained from community moderation into the Social Media team.
- Monitor all industry and company information and news to anticipate potential issues.
- Staying up to date on best practices and emerging trends in social media.
- troubleshooting processing errors and achieving an organization's goals by completing the necessary tasks.
- Performing other duties when needed.
Social Media Specialist Requirements:
- Bachelor’s degree in journalism, communications, marketing, or a related field.
- 3 or more years of social media experience including planning and managing content in a corporate, or agency setting.
- Excellent written and verbal communication skills and must have a thorough understanding of social media management and strategy.
- Multi-tasking and time-management skills, with the ability to prioritize tasks.
- Ability to work in a fast-paced, high-pressure environment.
- Experience as a social media specialist or similar position
- Excellent critical thinking, interpersonal, communication, time-management and problem-solving skills
- Ability to use social media for impressions and brand awareness
- Excellent knowledge of social media platforms
- Understanding of social media KPIs, web traffic metrics and SEO
- Familiarity with publishing and web design