Social Media Specialist

About Knawat:

Knawatisa drop shipping platform that makes it easy for e-commerce entrepreneurs to sell products and have them shipped directly to their customers.

About the role:

A Social Media Specialist is responsible for overseeing the social media accounts for a business. Their duties include creating and updating social media posting schedules, replying to comments from subscribers or liking tagged photos and coordinating with other professionals to determine how to market a brand and its products or services using social media.
Major Responsibilities:

• Develop, implement, and manage multiple social media platforms. (Facebook, Instagram, Twitter, LinkedIn, TikTok, Snapchat).
• Plan and setup all online activations with Growth team.
• Build and execute social media strategy through research, benchmarking, messaging, and audience identification.
• Write, develop, and strategize online content production and scheduling.
• Create monthly editorial calendars and schedules.
• Create, edit, proofread, and publish well-structured social media content using keyword searching tools and SEO guidelines to optimize content.
• Proposes new ideas and concepts for social media content.
• Provide a visual brief for the art department to perfectly visualize ideas.
• Remove, manage, and report any inappropriate problems.
• Track and analyze competitors’ platforms and marketing activities on weekly basis.
• Review the assigned accounts on daily basis.
• Coordinate and handle the assigned accounts through account managers.
• Prepare accounts reports.

Requirements

Education:

Bachelor’s degree in in journalism, communications, marketing, or a related field.

Experience:

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4+ years of experience in social media marketing with a proven record of accomplishments
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Excellent command of both English and Arabic
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Agency experience is a plus
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Ability to present documented experience in social media (provide links of your work)
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Proficiency in content marketing, theory, and application
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An in-depth knowledge and understanding of social media platforms (Facebook, Twitter, Google+, YouTube, Instagram, etc.), their respective participants, and how each platform can be deployed in different scenarios
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Hands-on experience in social media engagement and monitoring tools.

Behavioral Competencies

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Very Good communication and interpersonal skills.
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Positive attitude to interact with a diverse group of individuals.
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Attention to detail and initiation.
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Ability to demonstrate creativity.
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Detail oriented and highly organized when it comes to execution and documentation.
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Ability to work under pressure and complete tasks in a timely and accurate manner with minimum direction and guidance.
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Problem solving and critical thinking skills.

Benefits

• Competitive salaries &Performance appraisal bonuses.
• Attractive package of Benefits.
• Collaborative office culture.

Education: Bachelor’s degree in in journalism, communications, marketing, or a related field. Experience: Â.

4+ years of experience in social media marketing with a proven record of accomplishments Â.

Excellent command of both English and Arabic Â.

Agency experience is a plus Â.

Ability to present documented experience in social media (provide links of your work) Â.

Proficiency in content marketing, theory, and application Â.

An in-depth knowledge and understanding of social media platforms (Facebook, Twitter, Google+, YouTube, Instagram, etc.), their respective participants, and how each platform can be deployed in different scenarios Â.

Hands-on experience in social media engagement and monitoring tools. Behavioral Competencies Â.

Very Good communication and interpersonal skills. Â.

Positive attitude to interact with a diverse group of individuals. Â.

Attention to detail and initiation. Â.

Ability to demonstrate creativity. Â.

Detail oriented and highly organized when it comes to execution and documentation. Â.

Ability to work under pressure and complete tasks in a timely and accurate manner with minimum direction and guidance. Â.

Problem solving and critical thinking skills.