Senior Digital Marketing Executive(Performance Marketing)

Job Description

• Work with the senior management team & Account Managers to develop effective and fact-based client proposals and to understand the client brief and translate it to media plans and advising on the best platforms that will be related to the client objectives.
• Strong ability in managing big budgets across different platforms.
• Execute all aspects of media plans including optimization and reporting.
• Building media plans and suggesting the best platforms to run the campaigns based on the client objective.
• Give estimation of the KPIs that can be achieved for every platform and overachieve those KPIs.
• Analyze data from the platforms and the campaigns to optimize the best performing sectors.
• Create templates for various briefing forms, proposals, and reports.
• Building spreadsheets to monitor campaign performance and report it to the Platforms & Audiences Manager.
• Innovative & proactively suggest new ideas, initiatives, and projects the agency can adopt in-line with the agency’s overall strategy.
• Contribute to the growth of this line of business.
• Good understanding of SEO & Programmatic is preferred

Job Requirements

• 5+ years of experience in digital media planning & campaign management.
• Experience in google campaigns and google analytics.
• Great communication skills in English and Arabic
• knowledge/experience in managing global and local campaigns and buying digital ads such as social media buying, google SEO/SEM, and Programmatic advertising. It's plus to be certified by Facebook, Google, and Youtube
• Presentation skills and setting strategies for clients he managed previously/ setting clear objectives and KPIs